Bob Bailey crowned Pacific Northwest Cherry King
YAKIMA, Wash. — Bob Bailey, who grew his family farm into the largest cherry operation in Oregon, is the 73rd king of the Pacific Northwest cherry industry.
Bailey was chosen by past cherry kings for his industry service and was crowned at the annual Cherry Institute of Northwest Cherry Growers at the Yakima Convention Center on Jan. 20.
Bailey, 75, is chairman of the board of Orchard View Farms Inc. in The Dalles, Ore. His daughter, Brenda Thomas, is president, and his brother, Ken, is vice president.
His brother, Tom, was also involved in the family business and was cherry king in 2003. Their father, Don, was king in 1974. Don and Tom worked to patent View Fresh, modified atmosphere cherry packing in the 1990s.
“I feel really good about it because a lot of people I’ve worked with over the last 30 to 40 years in the industry are the people who honored me with this honor,” Bob Bailey said.
Having enough workers is the biggest challenge the industry faces today, he said.
Orchard View Farms employees 100 people year-round and 1,000 during cherry harvest, which is done without hiring H-2A visa foreign guestworkers. Most of their seasonal help comes from California, he said.
The company has 2,500 acres of cherry orchards and packs about 1 million, 20-pound boxes of cherries annually, making it the largest sweet cherry grower in Oregon and one of the largest in the nation.
The cherries are sold through The Oppenheimer Group in Vancouver, B.C.
Bailey was born in The Dalles on July 30, 1941, one of seven children of Don and Edwina Bailey. His grandparents, Walter and Mabel Bailey, started the farm in 1923.
With his siblings, Bob Bailey was picking up peach tree prunings when he was 6 years old. His grandfather and father ran Columbia Fruit Growers, a cooperative in The Dalles that through several mergers is now part of Oregon Cherry Growers.
Bailey enjoyed growing cherries, ran harvest crews each summer and graduated from The Dalles High School in 1959. He graduated from Oregon State University in Corvallis in 1963 with a major in business and a minor in horticulture.
Bailey met his wife, Barbara Strickland, on a blind date at Seattle Seafair in 1961 and in 1965 they decided to become the first full-time farmers in the family, transitioning his family farm from apples to cherries in the 1990s. He worked to extend his cherry season with new varieties and expanding his orchards from The Dalles to Dufur Valley and Klickitat County in Washington. In the early 1980s, he built apple cold storage and packing facilities and added a cherry packing line in 1984 which was replaced with a high-tech Unitec line in 2016.